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Introduction

The IWC Company is famous for having been producing professional watches for pilots and fans of aviation since the middle of 1930-s. The pilot’s watches present one of the most successful IWC watch lines.

The very first IWC pilot’s watch entered the world of watch-making in 1936. There is a strong possibility that the brand’s watchmakers were inspired by Junkers Ju 52. This aircraft was believed to have initiated the safe passenger flights and its dashboard served as the basis of the IWC’s pilot’s watches’ dial style that over time has become a real classic. Consequently, IWC called its traditional line of pilot’s timepieces - Classic.

There is no doubt that the IWC Big Pilot’s Watch initially produced in 1940 happens to be the most brutal yet romantic pilot’s watch created by the brand for military observers and navigators. You would agree that the line of pilot’s watches wonderfully reflects IWC’s philosophy - restrained mechanics and functionality gave birth to simple, clear and 100 percent masculine design.

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The precise results of OMEGA’s timepieces made the company the official timekeeper for Olympic Games for 21 times along the 20th century. The debut of the official timekeeper was the Olympic Games of 1932 that took place in Los Angeles. The historical role of OMEGA was renewed in 2006 when it became the official timekeeper for Olympic Games in Torino.

The return of OMEGA was celebrated with the presentation of OMEGA Torino 2006 Collection. This collection represents a series of 3 chronographs in Limited Edition. Each Torino 2006 Olympic Collection chronograph has the five colored rings that interlock and represent the symbol of all Olympic Games. This fact truly represents the return of OMEGA and its direct relationship to the Olympic Games. An application of nanotechnology helped OMEGA to create the five symbolic rings of the Olympic Games with high precision into the watch design. These rings form the counterbalance of the split-seconds or central seconds hand on all the Limited Edition chronographs.

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Panerai’s Success

With Panerai watches you get distinctive Italian design, prestigious name, supreme reliability and become a real time-owner.

Panerai is universally famous for its large-sized sports timepieces - you will discover Panerai watches with 46 millimeters in diameter, yet they are really elegant. Panerai has been closely related to the Royal Italian navy, having produced timepieces exclusively for them. Present-day Panerai watches are still developed according to the highest military-quality standards and are equally suitable for any solemn occasion or just everyday activities.

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Zenith is launching a new dual collection, called Defy (Classic and Xtreme), which can definitely be called sporty and chic, are based on unusual designs, advanced horological technologies, and excellent performance.

Designed like a sport car, the new DEFY watches make a positive impression with their rigid athletic construction, high legibility, and reliability. On the wrist it is impressive and compelling, thanks also to the different watch diameters that differ depending on the movement: 46.5 mm of the El Primero chronograph or 43 mm of the Elite series. Every single feature of these watches seems to make them outstand and differ: from the ornamental screw heads in the rotating bezel, to the beautiful stainless steel bracelet.

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In the beginning of 2006 Cartier was happy to present its new line of cult Pasha watches that has been in production since 1917. The line comprises a marine collection of timepieces and accessories created for gentlemen - Pasha Seatimer - and it will surely be especially attractive for those brand’s fans who prefer to spend their vacation time at the seaside or sailing a yacht.

Pasha Seatimer watches represent round-shaped automatic timekeepers that are absolutely impressive. They will easily help their owners follow the most elegant lifestyle and reveal their personality. These accessories are greatly associated with life by the sea and will accompany their wearers in every adventure they get involved into.

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